Responsive Web Design

Adapt To Different Screens

In 2012, the amount of people surfing the web on a mobile device surpassed those browsing on laptops and desktops combined.

Responsive Web Design

Responsive Web Design (RWD) is a browser feature that premiered in 2009. It allows web developers to modify the design of their pages depending on the size of the visitor's screen; it also eliminated the need to create a separate website or a mobile app for proper rendering on handheld devices.

This was a big deal when it came out.

It is now expected of any modern site.

How hard is it to make a site responsive?

Technically speaking, it isn't that hard. If I were less of a developer and more of a businessman, I would have seized the wave of site updates as businesses transitioned into the age of mobile-friendly web design. Plenty of people did, for better or worse.

Some frameworks and pre-built templates claim to offer it automatically, but that should be taken with some skepticism. Yes, they can work properly, but few of them do this automatically. Of the ones that do, it isn't always perfect.

Responsive web design isn't just a feature — it's the current standard.

I would be wary of any "professional" that doesn't include it.

Mobile is the new normal.
Be responsible - be responsive!

Learn more about Responsive Web Design and how to make your site more mobile-friendly.

Responsive web design works by changing the layout and content of your site based on the size of your visitors screen.

It uses something called "media queries" to reshape your site as needed for things to look good on a wide range of devices.

Specifically, you want to make sure your site and each webpage looks good on screen resultions of 320, 360, 420, 480, 680, 720, 960, 1024, 1200, 1600, 1920, and 2560 (4K displays).

If it seems like a lot, that's because it is. You could say that being responsive on one device is more important than another (for example, the iPhone 5, 5s, 6, 6s, and iPad). While it's true that these displays are important, it's more important that your site looks good on ALL devices.

How to make my site look good on mobile.

Considering the popularity of mobile devices, responsive web design (RWD) would more aptly be called mobile web design.

Mobile devices are used world-wide, and if you want to reach segments of the market outside of the United States, you will have to support multiple small screens (very small) and keep in mind that some people do not enjoy the same blazing fast internet speeds that we do here in America.

To make your site really good for mobile, you'll have to go beyond looks and RWD. Responsive web design is simply the method of shifting different DOM ("HTML") elements based on the viewport provided.

The best way to make your site perform well on mobile are:

  1. Limit the amount of graphics, plug-ins, and CPU/bandwidth/mobile data aborbing features.
  2. Use media queries all the way through your UI (User Interface) design and each page on your site.
  3. Take advantage of "AMP", or Accelerated Mobile Pages (a new-ish trend developed by Google).
  4. Keep content short, relevant, and to the point.
  5. Limit the number of HTTP requests and active scripts on the page (AMP requires this).

By following these steps, you'll be scoring higher in mobile searches in no time!

BONUS: What is an Accelerated Mobile Page?
Simply put, an AMP is a page that has nothing but the bare essentials.

You must limit your code, use special tags, and remove a lot of the things that makes the web great!

There are many that argue that Accelerated Mobile Pages are harming the internet, but regardless of opinion, it's something Google is promoting.Those that adopt it early will enjoy the benefits of increased rank and a wider audience.

The point is this: Be responsible, be responsive!

Use Responsive Web Design and a mobile-first approach! Your customers will thank you.
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Responsive Website Design

Responsive website design is what you call it when a site is mobile-optimized. Being optimized for mobile is a big deal; phones and tablets are now the most popular devices!

Make a Mobile-Friendly Website

Knowing how to make a mobile friendly website is about a little more than just responsive design.

Responsiveness helps improve your site by adapting to the most common screen sizes, but to make a highly ranked mobile website, you need to use "adaptive design" (sometimes called a "progressive web app".

Mobile websites are responsive websites that are also fast, minimize load speeds (speed up loading times), and optimizes the experience for those on smaller devices.

Make your site to work on phones and tablets.

There's no reason to create and maintain two separate websites: use one adaptive design!

With progressive web enhancements, you can gradiually add fancier (newer) browser features and web technologies to:

  1. Maintain Backwards Compatability (support older devices).
  2. Use Newer, Experimental Technologies (there are many).
  3. Provide A Good Website Experience For Every Device.
Developing Responsive Websites Isn't The Future

It's happening now! Over 80% of websites now have some degree of mobile-optimization and designs that respond to any size — isn't it about time to update your site to be responsive?

Responsive website designer Casey Dwayne will create your site to be mobile-friendly.

Responsive pages and content are included with all of my responsive web design packages. You can find the plan that works for you, enjoying a mobile-first design that's easy to use.

Be responsible - adaptive site design for all of your content and visitors.